More on Google Accounts for AdWords

After our post about how we're updating the AdWords login system to Google Accounts, we received a few more questions from our readers. We want to ensure that you make it through the update process smoothly, so we're back to answer your questions and provide some best practices.

I tried logging into AdWords with the email and password I use for Sitemaps, but it doesn't work. What should I do?

In order for your Google Accounts login to work for AdWords, you first need to go through the Google Accounts wizard. We'll be asking advertisers to do this over the next couple of weeks. You'll know you're being asked to update when instead of going to your account upon login to AdWords, you see the first step of the Google Accounts updating wizard.

If I already have an account set up for Google Sitemaps, do I need to create a new Google Account to be able to access AdWords, Sitemaps, and all the other fun Google stuff?

If you have an account for Google Sitemaps, Google Groups, or Gmail, you already have a Google Account. When you update your AdWords login to Google Accounts, you can opt to use this same login email and password to access AdWords, so that you can move from AdWords to these other services without having to log in and out. You don't have to create a new Google Account to be able to access AdWords and other Google products; however, if you want to keep these two accounts separate, you can opt to create a new login email and password to access AdWords separately.

How will this impact people who are using My Client Center to manage multiple accounts? Are we going to have to update each account or just the Client Center login?

If you are a Client Manager and only use your My Client Center login to access your accounts, you just need to update your My Client Center login; you don't have to worry about updating the login to each individual account.

If, however, you work with a Bid Manager or other partner who accesses one of the accounts directly, then they will need to separately update their login to Google Accounts, and you would use your own updated Google Accounts login to access all accounts.

Do you have tips on updating my login if I work with API developers or Bid Managers to help manage my account?

If you are an AdWords API user, or your AdWords account is accessed via the API or managed by a Bid Manager, check out these detailed tips and best practices.

So, do you have a step-by-step guide or additional tips on how best to update my AdWords login to a Google Account?

Yes! Whether you are the only person who accesses your account, manage a team of users that access the same account, or use My Client Center to manage multiple accounts, you'll find the scenario that relates to you right here.

Posted by Arielle, Inside AdWords crew