Google Accounts for AdWords

You may have seen a message in your account recently about how we're updating the AdWords login system to Google Accounts. To give you more information straight from the source, we asked Ann-Lee, from the Google Accounts team, to answer several questions we thought our advertisers might have.

What is a Google Account?

A Google Account is a single email and password that gives you a simple and secure way to sign in to multiple Google services, without having to log in and out each time. Your login information is the only thing that will change. All your account information -- such as billing and campaign details -- will remain the same.

Do you have to have a Gmail account to update to Google Accounts?

No, you can use any of your email addresses as your Google Accounts login.

What if advertisers prefer to keep personal and business accounts separate?

You can opt to create multiple Google Accounts, and in this way, separate your personal from your business accounts.

So, what should advertisers do now?

Over the next few weeks, we'll be asking you to update your AdWords login to a Google Account when you first login to AdWords.

Though updating to Google Accounts will remain optional from October 19, 2005 until January 15, 2006, we advise you to complete the process and begin using your new Google Accounts login as soon as possible. After January 15, 2006, you'll need to update before you can access your account.

Posted by Arielle, Inside AdWords crew