Introducing themed ad units

There's a long history at Google of creating a variety of logos, or Google doodles, to commemorate holidays and special events. Now, publishers of sites in the content network have the option to display themed ad units for various celebrations as well.

And with the holiday season officially upon us, AdSense publishers who've opted into this feature will begin showing ad units adorned with holiday packages and polar bears like the ones below.


Just like the Google homepage logos, these themed ad units are temporary -- this particular version will only appear today through December 26 -- but the AdSense team is already planning designs that celebrate more holidays and events around the world for next year.

Posted by Arielle, Inside AdWords crew